How Much Do Missed Calls Cost Your Business?
A caller who can’t reach you rarely leaves a message. Most try the next business on the list. For a clinic, restaurant or service business, that is a lost booking, table or job, and it happens quietly, so it is easy to underestimate.
Work out what missed calls cost you
- Lost each month
- $867
- Lost each year
- $10,400
An estimate from your own numbers: weekly missed calls × the share that would buy × what a customer is worth, over 52 weeks a year.
Why calls get missed
Calls get missed when your team is with a customer, when two calls come in at once, during lunch and after hours, and on your busiest days, which are exactly the days callers are ready to buy.
Ways to stop missing calls
You can hire more front desk staff, use a call answering service, or let an AI receptionist answer the calls your team can’t take. Each has a place; the comparison guide sets them side by side.
An AI receptionist answers every call that reaches it, gives the answers you supplied, and takes the caller’s details, so your team follows up with a real lead instead of a missed call.